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Earthan

Earthan was born when a UX designer with 15 years at top firms across Mumbai, the US, and Canada walked away from her screen and into a pottery studio in Jaipur. Founded by Deeksha Gupta, the brand works with local artisans to bring two of the region’s most celebrated crafts back into modern homes: hand block printing and stoneware pottery. The result is a small-batch range of handmade ceramics and block print home textiles, each piece carrying original designs rooted in Jaipuri artistry and built to be used every day, not just admired. A zero-waste studio philosophy means every decision, from clay scraps to packaging, is made with intention. For the Indian diaspora, it is Jaipur’s craft tradition in a form that belongs in a modern home.